Posted by Ashling Moss
A cleansing conditioner is a new approach to the way you clean your hair. These products cleanse and hydrate the hair in just one-step. Different from past “two-in-one” products, these cleansing conditioners do not contain any harsh detergents, chemicals, surfactants and/or sulfates that strip hair of it’s natural oils.
The three products up for review are: WEN Pomagranate Cleansing Conditioner, Shu Uemura Cleansing Oil Shampoo and L’Oreal EverCreme Cleansing Conditioner. Each product claim the same purpose – a healthy alternative to cleansing hair – but perform differently using varied ingredients.
Company Description: WEN uses a combination of natural extracts and botanicals to hydrate and cleanse the hair without the use of detergents and chemicals. The perfect mixture and blend of it’s ingredients leave hair healthy, moisturized and cleansed. WEN Cleansing Conditioners replace shampoo, conditioner, deep conditioner, detangler and leave-in conditioner giving you five products in one bottle.
Suggested Use: Rinse hair thoroughly. Apply product in 4 sections, crown, nape, ends on left side and ends on right side. For short hair 24 pumps is suggested, for longer thicker hair 48 pumps. Add a splash of water and massage into scalp. Use a wide-tooth comb to distribute the product and leave in for 3-5 minutes. Rinse. Product can then be used again as a detangler or leave-in treatment.
Review: WEN Pomegranate Cleansing Conditioner is truly a unique product. My first attempt trying the product was mediocre, due to the fact that I ignored the company’s directions and thought “I could not possibly need that amount of product.” After a bit of experimenting and following directions, WEN left my hair clean, extremely hydrated, bouncy and shiny. (Do I sound like the infomercial?… sorry.) When trying this product for the first time, the satisfaction level is a bit frustrating. With no lather or bubbles (it barely foams), it is hard to get used to, until you see the results.
Company Description: Delicate formula that transforms quickly into a rich thick foam that effectively draws out the impurities and build-up on the scalp without stripping the natural oils. Leaves hair naturally radiant, soft, and in a balanced state – volumized and moisturized. Paraben and silicone free.
Suggested Use: Formuated for daily use. massage through wet hair and rinse.
Review: Shu Uemura Hair Cleansing Oil Shampoo should be in a category of it’s own. Just like the company’s best selling oil-based facial cleanser, their philosophy is “oil removes oil.” Which is exactly what this product does. Formulated from deep-sea volcanic extracts, this revolutionary oil-to-foam cleanser gently washes away built-up impurities and leaves hair lightweight, lustrous and magically free from unwanted grease. After application, I do use a separate conditioner but it is not necessary.
Company Description: This one-step wonder product is an ultra-gentle, yet powerful combination of 1/4 cleanser + 3/4 moisture. Its Low-Poo, or Low-Lather, cleansing reduces friction on the hair fiber to help minimize breakage. This innovative, ultra-concentrated triple action conditioning formula, with Omega-3 and 6, leaves hair super soft and nourished without weigh-down.
Suggested Use: Apply to wet hair and massage into a low later. Leave in 1-2 minutes. Rinse. No separate conditioner needed.
Review: L’Oreal EverCreme Cleansing Conditioner is the drugstore equivalent to WEN Haircare. The newest product of the three, this product produces much of the same results with varied ingredients. L’Oreal Cleansing Conditioner has a surfactant in it, a type of detergent. Although very mild, this product is really no different than any other “sulfate-free” shampoo – other than having added moisturizing properties. It does cleanse the hair and leave it soft and manageable and would be a great product to have in your gym bag for a quick shower.
Conclusion: I have a hard time using one product for a long period of time, therefore, cannot review their long-term effect. But, this is what I have concluded: Shu Uemura Cleansing Oil Shampoo might be the best shampoo I have ever used. Feels gentle and nourishing at the same time. WEN is truly a unique product and wins for best all-in-one product. L’Oreal EverCreme Cleansing Conditioner is a good drugstore option, but is not that much different than the line’s sulfate-free products.
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