Alterna Summer Hair RX

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Keep hair healthy and beautiful this summer with Alterna Summer Hair RX. This perscription strength line of products is enriched with antioxidants to protect from environmental damage while enhancing shine and vibrancy. The result is healthier-looking hair that remains protected, hydrated, and shiny all summer long.

ALTERNA Bamboo Beach Ocean Waves

This spray provides weightless volume, moisture lock, and a natural wavy texture to all hair types for that sexy, back-from-the-beach look. Formulated with Enzymetherapy® and Color Hold®, a proprietary technology that provides protection from color fade caused by UVA/UVB and visible light rays, including artificial light sources, to extend the life of your hair color and protect from future damage.

ALTERNA Bamboo Beach Sun Recovery Spray

Instantly revitalize sun-parched hair with this nourishing leave-in conditioner for naturally luscious locks. Deeply penetrates hair to infuse moisture, improve manageability, enhance shine and protect from future damage. Formulated with ColorHold technology for maximum color retention.

ALTERNA Bamboo Beach Mango Coconut Refreshing Dry Shampoo

Refresh hair between washing and save the water for the ocean with this silky, talc-free hair powder. Provides an exotic, fruity scent. Perfect tucked into a beach bag for on-the-go styling to create tousled texture.

How To: Curly Hair

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I am one of those girls with naturally curly hair that constantly styles it straight. Even if I want the look of curly hair – I will use styling tools before committing to my curly birthright. Embracing your natural hair type will not only save time, but save the health of your hair as well.

My curls are not beautiful shiny, spiral tendrils – more like kinky/frizzy non-uniform curls that are impossible to control. Recently, I have decided to embrace my natural curls and experiment with products and techniques to make the impossible… possible. After many ditch efforts I finally found a regimen that transforms even the frizziest frock into luscious locks.

HOW TO:

‣‣‣ Apply mousse to towel dried hair, concentrating on the roots. This will add volume and definition. Favorite: Kenra Glaze Mousse 13

‣‣‣ Next add a styling cream. Favorite: Kenra Curl Defining Cream 5. This will separate and define curls – leaving them shiny and frizz-free.

‣‣‣ A simple hairdryer is not compatible with curly hair because its nozzle directs too much air at each curl, deflating it’s volume and shape. A diffuser attachment provides a steady source of heat without the pressure of a standard nozzle. Each curl will remain formed and maintain its natural body. Favorite: Elchim Cocoon Bi-Diffuser

‣‣‣ While diffusing hair, scrunch and twist random sections around finger to “assist” the shape.

‣‣‣ Add a bit of styling cream to dry curls for additional definition and shine.

‣‣‣ Next day curls can drop and/or vanish – try using a curl spray to “activate” curls back to life. Favorite: Kenra Curl Spray 8

TIPS:

• Curly hair has strong disulphide bonds because of the natural structure of the hair proteins, with which a person with curly hair is born. All hair, however, curly or not, has hydrogen bonds, which are not strong enough alone to draw the hair into a curl. But once you “break” them by wetting your hair, you can “train” them to act like disulphide bonds with heat, at least temporarily.

• Curly hair should never be brushed. On wet hair a brush may tear or stretch fragile strands and on dry hair it will separate and diffuse the curls, thus creating frizz.

• Avoid over-handling curly hair. If you touch curls as they dry you will disturb their natural pattern and create unwanted volume and frizz.